ADVERTISING DESIGN

Client: Syngenta Crop Protection | Year: 2025

I designed an advertising concept to market Vertento, a new insecticide for Syngenta’s U.S. Crop Protection division. The goal was to generate awareness for this first-of-its-kind product—the first new insecticide of its kind introduced in decades. The client wanted to communicate Vertento’s rugged power, effectiveness, and durability to growers. I developed the print designs, which were later expanded into web and video assets.

This ad was created under the guidance of Art Directors and Account Leads at G&S Business Communications.