ADVERTISING DESIGN
Client: Syngenta Ornamentals | Year: 2025
For this campaign introducing a new insecticide to the market, I created a sports-themed concept centered around a custom-designed jersey. The goal was to position the product as a “champion team player” — easy for growers to use while delivering a powerful punch to pests. The success of this concept led the client to approve an additional campaign I designed Mainspring GNL.
This ad was created under the guidance of Art Directors and Account Leads at G&S Business Communications.